Being seen is easy.
Being known is a strategy.
At Well Known Global Agency we help wellness brands and experts boost your recognition, reach and revenue with human-led, AI powered sales automation.
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WELCOME TO WELL KNOWN GLOBAL AGENCY
We are growth partners to the wellness world.
WHO WE ARE
At Well Known Global, we help premium wellness brands attract, nurture, and convert more clients with ease.
We take a high-touch, holistic approach to growth blending authourity building and AI-powered software to help save more time, scale you reach and support your revenue goals.
Whilst our approach is bespoke, our proven strategies are built on 20+ years of global brand building experience.
WHAT WE DO
With Well Known Global on your team, you can spend less time marketing and more time making an impact in your customers lives.
Our mission is to make growth feel more strategic and sustainable with done-for-you marketing lead generation services and AI-driven automation that streamlines the sales cycle so that you stand in a noisy wellness market.
WHO WE SERVE
HOLISTIC HEALTH + WELLNESS COACHES
AESTHETIC CLINICS
FUNCTIONAL NUTRITIONISTS
IV Therapy & Longevity Clinics
FERTILITY + WOMENS HEALTH EXPERTS
LUXURY RETREATS,
SPAS & HOTELS
COURSE CREATORS
WELLNESS EVENTS + EXPERIENCES
BOUTIQUE GYMS
FOR FOUNDER-LED WELLNESS BRANDS
Here's the thing...
Most AI solutions promise quick wins — but in wellness, trust isn’t built by automation alone.
Without personal branding strategy and human connection, AI tools often feel cold, generic, and disconnected from the very heart of your work.
Your audience can tell when something is mass-produced versus soul-crafted — and today’s consumers crave brands that feel personal, authentic, and deeply aligned.
Human-led, AI-powered™ automation is what sets us apart from the rest.
Introducing Well Known Lead Lab™
Our signature service for wellness companies ready to scale is Well Known Lead Lab™.
Our done for you lead generation service designed to help you attract ideal clients through a blend or powerful founder profiling, media buying and streamlined sales automation.
Every automation is built around your brand — your tone, your values, and your vision — ensuring that your lead nurturing is not just automated, but authentic.
The best bit?
Our white-glove concierge set-up means we seamlessly plug into your existing systems (or you can plug into our Well Known CRM if you're new to automation) to get you up and running in record time.
OUR PROCESS
DISCOVER THE W.E.L.L. METHOD
Watch a 3 minute walk-through of our signature process for helping our wellness clients scale their reach, revenue & recognition.
ALL-IN-ONE MARETING & SALES AUTOMATION
DISCOVER CRM WITH SOUL
FOR WELLNESS COACHES & EDUCATORS
Imagine growing your coaching or course empire with everything done for you—automated funnels, client follow-ups, and bookings—all in one dashboard.
Tired of watching your dream coaching business stall because you're stuck trying to piece together websites, bookings, course platforms, community groups and emails from scratch?
Still juggling 5+ tools to run your wellness business—and wondering why your systems feel more stressful than supportive?
You’re booked and busy—but leads are slipping through the cracks, payments go uncollected, and clients aren’t referring like they should.
You don’t need to ‘get more tech-savvy’ before using AI. You need the right AI tools built for wellness entrepreneurs, not tech pros.
Well Known AI is the all-in-one CRM that helps wellness experts grow their reach and revenue with intuitive sales automation—no tech overwhelm, no piecing systems together.
From first client to fully booked, Well Known AI gives you done-for-you funnels, smart follow-ups, and effortless client management in one soulful, streamlined space.
Well Known AI replaces tech chaos with clarity—so you can automate the hard stuff and stay focused on healing, teaching, and transforming lives.
Perfect for wellness professionals, fitness coaches, therapists and service-based experts ready to grow their business online with more simplicity and streamlined systems.
AI VIRTUAL RECEPTIONIST
FOR CLINICS, SPAS & retreat SPACES
Are you leaking time, money, and energy in your wellness business without even realising it? Meet your new AI Receptionist.
Every month, service providers like you experience lost income due to being unavailable to do the admin tasks that lead to revenue.
Our plug-and-play AI Receptionist is expertly trained to plug the top 3 time & money drains below:
AI Receptionist & Text Messaging - to take messages, arrange call backs & even book appointments, whilst you're busy with clients.
AI Late Payment & Invoice Follow Up - to gently follow up with missed payments & respectfully remind clients of upcoming payments.
AI Referral Request & Review Collection - to boost your reputation on Google & drive more brand awareness
MEET THE FOUNDER & CEO
Hello, I'm Irene
"I started Well Known Global to flip the script on how wellness brands grow—because burnout is not a business strategy!
After two decades working as a brand strategist with some of the world’s most iconic beauty brands, including NYX Cosmetics, KVD Beauty, Cécred by Beyoncé and Haus Labs by Lady Gaga; it was during my own foray into wellness coaching that I met so many purpose-driven leaders who were brilliant at their craft but completely overwhelmed by the constant hustle of trying to “stay visible.”
I saw firsthand how marketing was burning them out—mentally, emotionally, and financially—while offering very little in return so wanted to build a soulful, strategy-led and software empowered agency that blends storytelling, systems, and smart AI to help wellness brands scale with ease, not overwhelm.
If you're over chasing social media trends and ready to build sustainable systems that save you time, make you money, and help you become wildly well known for the magic only your brand can bring—welcome!
You’ve found your people. Let's connect on LinkedIn."
🎧 Stay tuned for Irene's private podcast How To Be Well Known and discover how to scale your recognition, reach, and revenue—without being glued to social media.
ENLISTED BY
TESTIMONIALS
What others are saying
"Big ideas and a big heart"
"Irene is a true strategic marketing partner, knowing exactly what it takes to exceed business and brand goals, and explode brands - on the internet, at retail...she has incredible relationships and critical thinking, big ideas and a big heart." - Haus Labs
"Most valuable business investment I have made within the last 12 years"
"Hiring Irene as a brand consultant has been the most valuable business investment I have made within the last 12 years. Irene has provided us with the proven framework to attract more customers to our online digital education platform." - Skin Masterclass
Ready to grow your recognition, reach & revenue?